Manitoba Fitness asked Loudspace to produce a campaign to generate interest and awareness in returning to the gym during late 2021 & early 2022.
Withthe pandemic reducing gym attendance across the province, MB Fitness needed a way to remind fitness enthusiasts about the benefits of a healthy regiment including working out in facilities.
With over 3 Million impressions, 400,000+ engagements on social, and a 40 day flight time for Out-of-Home advertising, we also deployed a contest that saw 200+ entries for a chance to win their gym membership paid for.
