FWS Group of companies asked Loudspace to produce a series of short video ads for social media that would assist in their annual recruitment efforts.
In 2020, Loudspace helped build a digital recruitment campaign for FWS using Facebook/Instagram & Google ad networks that exceeded their expectations. For 2021, FWS was looking to have some original video ads produced for a repeat of their recruitment campaign.
We planned a video that would involve interview construction staff, telling us their true thoughts and feelings about working at the company. 8 interviews were shot with various construction workers and management, and gave us enough unique content to develop 3 short videos for social media.